Joseph Chou

Joseph Chou is the founder of Ironfish, a real estate property investment company focused on educating and empowering its clients to such a degree that they are able to achieve an unparalleled sense of financial security. After achieving financial freedom using the strategies that would eventually become the basis for the Ironfish platform, Joseph began to realize just how much good he could accomplish for others by assisting them in navigating the real estate property investment market on the way to ensuring a strong and entirely secure financial future.

Founded in 2006, Ironfish has been everything Joseph originally envisioned for the company and so much more. During the time since he founded Ironfish, Joseph has served as the company’s CEO and has led the company to tremendous success and international acclaim. Now with eight offices in both China and Australia, Joseph is often quick to point out that his company is simply in the foundational stage of its plans and intends to continue to grow at an exponential rate given the immense potential available to clients in markets that remain entirely untapped.

Joseph was born in Beijing, China, and graduated from Peking University before heading to the United States for an opportunity to study abroad. When he came back to China, he entered public service and worked as a diplomat for some time before leaving for Australia in 1991. Though he initially enjoyed a great deal of success while working as an interpreter, Joseph felt his path to financial freedom existed in Australia’s real estate market.

Joseph held several leadership roles with property investment firms, including as the general manager of a Sydney-based property company. After three years as general manager, Joseph founded a property investment group and achieved such immediate success that he felt compelled to provide others with access to the system he had developed to generate the impressive results that earned him such industry acclaim.

What was your best/favorite subject in school?


What was your first job?

Public servant in China as a diplomat.

Where and how did you first get into the industry you currently work in?

1999 in Sydney. I went to work for the firm that sold me my first investment property.

How have these jobs prepared you for what you do now?

Tremendously. I learned how to work with people and then to bring the best out of them.

Describe the best day of work you’ve ever had.

When I hear about praise by clients of our service.

How do you keep yourself motivated?

Dream bigger.

What kind of business ideas excite you most?


Have you ever tried any unorthodox techniques to attract attention to your business?

I wrote a book about my cars.

What personal achievements are you most proud of?

By believing that Australia is a land of opportunities and in helping people, I have turned $4,000 savings when first arriving in Australia to a business that employs hundreds of people in Australia and China servicing tens of thousands of investors clients.

What wisdom would you have liked to share with yourself when you first started out?

Find a coach/mentor early.